In 2026, the SEC and various sectors of the Thai capital market jointly developed and expanded learning channels through a wide range of activities and educational materials, including training programs, seminars, online activities, and digital content production, to enable the public to access financial and investment knowledge more conveniently. Collectively, these activities generated a total reach of more than 790 million* among the public under the “Public Empowerment through Capital Market Knowledge Initiative Phase 2 (2026).” As one of the key measures under the MOF’s Financial Literacy Development Action Plan 2022–2027, the initiative reflects the role of the capital market sector in supporting the development of financial and investment resilience and promoting prudent financial decision-making among the public.

Mrs. Pornanong Budsaratragoon, Secretary-General of the SEC, said: “The success of this year’s initiative has been driven by the collaboration and commitment of all participating sectors in continuously delivering financial and investment knowledge to the public through approaches and communication formats tailored to diverse target groups. These efforts have expanded learning opportunities and supported the public in applying such knowledge to financial planning and investment decision-making in an appropriate manner. The SEC would like to congratulate all individuals and organizations receiving awards this year and sincerely hopes to continue receiving support and cooperation from all sectors in advancing this important mission together.”

The recognition awards under the “Public Empowerment through Capital Market Knowledge Initiative Phase 2 (2026)” were presented to capital market business operators, financial and investment associations and clubs, and finfluencers that have promoted financial and investment knowledge by providing information that is accurate, appropriate, and beneficial to the public, without having the primary objective of selling financial products. Participants that met the prescribed criteria were honored and presented with commemorative trophies in six award categories: (1) Public Favorite Award; (2) Sustainability Award; (3) Creativity Award; (4) Financial Empowerment Award, for business operators that have accumulated all three preceding awards throughout the initiative since 2024; (5) Excellence Synergy Award, for financial and investment associations and clubs; and (6) Financial Changemaker Award, for finfluencers who completed the Responsible Voices program. A total of 55 recipients received 93 awards across the following six categories:

1. Public Favorite Award: Presented to business operators whose educational initiatives under their education plans achieved a reach of more than 10 million people and/or more than 10 million views across all dissemination channels. Reach and viewership figures were counted from 1 January 2024 to 15 August 2026.  For business operators that applied for and received the Public Favorite Award in 2024 or 2025, the counting period commenced on 16 August 2025 and ended on 15 August 2026. The 17 recipients of this award are as follows:

        1) Bangkok Bank Public Company Limited

        2) Krung Thai Bank Public Company Limited

        3) TISCO Bank Public Company Limited

        4) Thai Credit Bank Public Company Limited

        5) Merkle Capital Company Limited

        6) Muang Thai Life Assurance Public Company Limited

        7) Kasikorn Securities Public Company Limited

        8) Kiatnakin Phatra Securities Public Company Limited

        9) CGS International Securities (Thailand) Company Limited

        10) Bualuang Securities Public Company Limited

        11) Webull Securities (Thailand) Company Limited

        12) Asia Plus Securities Company Limited

        13) Krung Thai Asset Management Public Company Limited

        14) Kasikorn Asset Management Company Limited

        15) Tisco Asset Management Company Limited

        16) Treasurist Mutual Fund Brokerage Securities Company Limited

        17) Finnomena Mutual Fund Brokerage Securities Company Limited

2. Sustainability Award: Presented to capital market business operators that have implemented educational plans for more than one year and can demonstrate measurable outputs and outcomes, including follow-up activities or educational networks capable of further disseminating knowledge at the community, educational institution, organizational, or regional level. The 24 recipients of this award are as follows:

        1) Bangkok Bank Public Company Limited

        2) Krung Thai Bank Public Company Limited

        3) CIMB Thai Bank Public Company Limited

        4) TISCO Bank Public Company Limited

        5) Government Savings Bank

        6) Crowdfunding Portal Company Limited

        7)  Muang Thai Life Assurance Public Company Limited

        8) Kasikorn Securities Public Company Limited

        9) Globlex Securities Company Limited

        10) Trinity Securities Company Limited

        11) TISCO Securities Company Limited

        12) Bualuang Securities Public Company Limited

        13) Webull Securities (Thailand) Company Limited

        14) Wealth Magik Securities Company Limited

        15) Yuanta Securities (Thailand) Company Limited

        16) InnovestX Securities Company Limited

        17) Asia Plus Securities Company Limited

        18) Krung Thai Asset Management Public Company Limited

        19) Kasikorn Asset Management Company Limited

        20) Jitta Wealth Asset Management Company Limited

        21) TISCO Asset Management Company Limited

        22) SCB Asset Management Company Limited

        23) XSpring Asset Management Company Limited

        24) Hippo Wealth Investment Advisory Securities (Thailand) Company Limited

3. Creativity Award: Presented to business operators whose financial and investment education initiatives are memorable and may contribute to behavioral change among target groups and/or creatively incorporate technology into their educational activities, with tangible outcomes for target audiences. The 25 recipients of this award are as follows:

        1) Bangkok Bank Public Company Limited

        2) Krung Thai Bank Public Company Limited

        3) TISCO Bank Public Company Limited

        4) Government Savings Bank

        5) Crowdfunding Portal Company Limited

        6) Ocean Life Insurance Public Company Limited

        7) FynnCorp Advisory Company Limited

        8) Merkle Capital Company Limited

        9) Muang Thai Life Assurance Public Company Limited

        10) FS Siam Company Limited

        11) Krungsri Securities Public Company Limited

        12) Kasikorn Securities Public Company Limited

        13) Globlex Securities Company Limited

        14) CGS International Securities (Thailand) Company Limited

        15) Trinity Securities Company Limited

        16) Bualuang Securities Public Company Limited

        17) Phillip Securities (Thailand) Public Company Limited

        18) Webull Securities (Thailand) Company Limited

        19) Krung Thai Asset Management Public Company Limited

        20) Krungsri Asset Management Company Limited

        21) Kasikorn Asset Management Company Limited

        22) TISCO Asset Management Company Limited

        23) Lief Capital Asset Management Company Limited

        24) Hippo Wealth Investment Advisory Securities (Thailand) Company Limited

        25) Finnomena Mutual Fund Brokerage Securities Company Limited

4. Financial Empowerment Award: Presented to business operators that have received all three awards, namely the Public Favorite Award, the Sustainability Award, and the Creativity Award, throughout the initiative period from 2024 to 2027. The nine recipients of this award are as follows:

        1) Bangkok Bank Public Company Limited

        2) TISCO Bank Public Company Limited

        3) Thai Credit Bank Public Company Limited

        4) Kasikorn Securities Public Company Limited

        5) CGS International Securities (Thailand) Company Limited

        6) Bualuang Securities Public Company Limited

        7) Webull Securities (Thailand) Company Limited

        8) Krung Thai Asset Management Public Company Limited

        9) Treasurist Mutual Fund Brokerage Securities Company Limited

5. Excellence Synergy Award: Presented to financial and investment associations or clubs that contribute to public education or support educational initiatives for society, by promoting the “Public Empowerment through Capital Market Knowledge Initiative Phase 2 (2026)” among their members or relevant capital market business operators, and by undertaking educational initiatives in the name of their respective associations or clubs. Such initiatives must have been conducted on an ongoing basis or be supported by clear educational plans, such as the production of educational materials or the provision of speakers on behalf of the associations or clubs for educational activities. The seven recipients of this award are as follows:

        1) ASCO Selling Agent Club

        2) Futures Industry Club under the Association of Thai Securities Companies

        3) Thai Digital Asset Operators Trade Association

        4) CFA Society Thailand

        5) Thai Bond Market Association

        6) Thai Financial Planners Association

        7) Thai Listed Companies Association

6. Financial Changemaker Award: Presented to finfluencers who have an audience or follower base of at least 100,000 accounts across all online channels and provide financial and investment knowledge to the public. They must provide financial and investment educational content that does not involve the sale or advertising of financial or investment products or services and submit at least ten pieces of such content, regardless of format, with a combined reach or total views of at least one million during the period from 1 January to 15 August 2026. They must also have completed the “Responsible Voices for Finfluencer Program” before the award announcement date. The 11 recipients of this award are as follows:

        1) Mr. Chakraphon Thongcharoen from Scanhoon channel

        2) Mr. Jakkapong Mespan from Money Coach channel

        3) Mr. Chairat Srisuk from Think plus investor channel

        4) Mr.Titikorn Tipmontien from Takyaklao channel

        5) Mr. Thanom Ketuem from TAXBugnoms channel

        6) Ms. Thanaphorn Jearanaikulvanich from Stock JourNoey channel

        7) Ms. Nattalee Worphech from Manoottangwai channel

        8) Mr.Posatorn Rueangwiriyadamrong from Petchsworld channel

        9) Ms. Pattanan Vajiravongburi, CISA from Investment Frappe channel  

        10) Ms. Sasikarn Pongsua from TFEX & Stock Investment Technical By Scanhoon channel

        11) Asst. Prof. Dr. Dhanawat Siriwattanakul, CFP®  from Ping Dhanawat channel

Recipients of awards in Categories 1–5 are also granted the special “Investment Knowledge Provider” designation by the SEC. The designation may be used in educational activities and promotional materials to demonstrate the recipients’ commitment to providing beneficial financial and investment knowledge to the public.

In addition, certificates recognizing organizations that promote financial and investment knowledge among employees were presented to 39 Thai listed companies under the “Financial Well-being in Workplace” project. The project encourages employees to enhance their knowledge and understanding of financial and investment planning through the SEC E-learning financial and investment literacy curriculum as part of employee learning activities, together with a one-year financial knowledge development plan. The initiative reflects the importance placed on fostering financial well-being among employees. Awards were also presented to content creators that produced high-quality financial and investment content under the “Fin Talk with TikTok” campaign.

The SEC aims to continue supporting and encouraging capital market business operators, financial and investment associations and clubs, and finfluencers to deliver financial and investment knowledge to the public on an ongoing basis in alignment with the MOF’s Financial Literacy Development Action Plan 2022–2027. Details of participation criteria and conditions for the “Public Empowerment through Capital Market Knowledge Initiative Phase 2 (2027)” will be announced in due course. Interested persons may follow updates on the initiative at the website: https://educationstat.sec.or.th/ 

Note: *In 2026, financial and investment literacy activities organized by the SEC and capital market business operators generated a total reach of 792,921,788 (as of 24 September 2026). Details and reports on activities conducted under the Public Empowerment through Capital Market Knowledge Initiative are available at https://educationstat.sec.or.th/ or via the QR code.